Wednesday, January 20, 2010

Alexa Chung to do line for Madewell

After the end of her show, Alexa is not having any problem staying busy.  WWD announced that Alexa will be doing a line for Madewell.  This line will consist of garments that she usually wears (think polka dots and skinny jeans) and will debut in August.  This is an interesting move for Madewell (owned by J.Crew) since the company usually stays away from celebrity collabs.  However, we think it is amazing.  Alexa is not just a celebrity, but a true style icon and we think that Madewell's customers will be lining up in droves to get their hands on these pieces.  We know we will....

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